In 2021, the Volkswagen Golf, T-Roc, and Tiguan were the best-selling car models in Germany. For the second consecutive year, no Mercedes-Benz or Audi model made the top-ten list. Contact online >>
In 2021, the Volkswagen Golf, T-Roc, and Tiguan were the best-selling car models in Germany. For the second consecutive year, no Mercedes-Benz or Audi model made the top-ten list.
In full calendar year 2021, the Volkswagen Golf maintained its traditional position as the best-selling car model in Germany despite supply problems and failing to top the charts several months during the year. The VW T-Roc was the second most popular car in Germany in 2021 followed by the VW Tiguan. The Opel Corsa was the most popular non-Volkswagen model in Germany in 2021. The Mini was the top-selling imported car model in Germany. For the second consecutive year, no Mercedes-Benz or Audi model made the top-ten list. The Tesla Model 3 was Germany’s best-selling electric car in 2021 and the twelfth most popular car model overall.
In 2021, new passenger vehicle registrations in Germany decreased by 10.1% to 2,622,132 passenger cars (PKW) — the lowest total of new passenger vehicle registrations in Germany in over a decade. Volkswagen was the top-selling brand and the top-selling electric car brand.
According to new passenger vehicle registration data released by the KBA for the German car market in 2021, the following were the 30 most popular car models:
The Volkswagen Golf easily maintained its traditional position as Germany’s favorite car in 2021 despite sales being down by a third for the second consecutive year. Like most carmakers, Volkwagen suffered from supply-chain issues with the Golf (and Tiguan) seemingly particularly hard hit by a shortage in semiconductors. The factory in Wolfsburg was on slow down for several weeks with deliveries very low towards the end of the year. For several months, the Golf failed to be the best-selling car in Germany and was for one month even outsold by a non-VW product — the Opel Corsa. The Tesla Model 3 only narrowly failed to outsell the Golf in September 2021.
The VW Golf has been the best-selling car model in Germany for every calendar year since 1981. It was last outsold in 1980 — by the Mercedes-Benz W123 (E-Class). However, its importance for Volkswagen is declining — as recent as 2015, VW sold over 270,000 Golfs in Germany but as no electric Golf is planned, it is expected that an ID model should become Volkswagen’s most important model in the next couple of years.
The VW T-Roc improved from seventh to second and was the best-selling SUV in Germany according to the official KBA definition. The T-Roc is generally considered a profitable model for Volkswagen.
The VW Tiguan, which like the Golf suffered from production issues in Wolfsburg, maintained its third position. The Tiguan was Germany’s favorite cross-country vehicle (Geländewagen) according to the official definition.
The Opel Corsa improved two positions to fourth and again outsold the VW Polo that slipped from 9th to 15th. The Corsa was helped by having an electric version, which contributed 10,858 sales — more than a fifth of all Corsas.
The aging Volkswagen Up similarly profited from an electric version — the Up was the second most popular electric car in Germany in 2021 and the top-selling electric VW. Around two-thirds (30,797 cars) of all Ups registered in Germany in 2021 were electric. The Up improved to the fifth most popular car model in Germany in 2021 from 29th a year ago.
The VW Passat slipped from second a year ago to sixth. Traditionally a very popular car for business travelers and considered a high earner for Volkswagen, interests and development of the Passat have been lackluster in recent years with the long-term future of the model at times uncertain in the face of electric car competition.
A few further salient features from the 30 best-selling car models in Germany in 2021:
Despite being the second-best-selling car brand in Germany in 2021, not a single Mercedes-Benz model made it into the top ten list for the second consecutive year. The best-selling Mercedes model in Germany in 2021 was the GLK at 14th.
The Tesla Model 3 was the best-selling electric car model in Germany in 2021 and the 12th most popular model overall. It outsold all its direct petrol-driven competition except for the BMW 3-Series.
Henk Bekker is a freelance writer with over 20 years of experience in online writing. His best-selling cars website has been reporting car sales statistics since 2008 with classic car auction prices focusing on the most expensive automobiles sold at public auctions in the past decade. He also owns the travel websites European-Traveler and Lake Geneva Switzerland. Henk holds an MBA from Edinburgh Business School and an MSc in Finance from the University of London.
Volkswagen, Hyundai, and Tesla were the top-selling electric car brands in Germany during the first quarter of 2021 while the VW Up was the favorite BEV in Q1.
First-quarter 2021: Volkswagen was the best-selling battery-electric vehicle (BEV) brand in Germany, followed by Hyundai, and Tesla. The electric car market increased by 150% from a year ago with BEV cars taking nearly a ten percent share of the total German new car market. Somewhat surprisingly, the VW Up was the best-selling electric car in Germany thus far in 2021 followed by the Tesla Model 3 and the VW ID3.
New battery-electric passenger vehicle registrations in Germany increased by 149% during the first quarter of 2021 to 64,694 — more than double the 25,975 electric cars sold in Germany during the first three months of 2021. First-quarter electric car sales in 2021 were more than sales of the total 2019 and double full-year 2018 sales.
Electric car sales in Germany during the first quarter of recent years were as follows according to KBA statistics:
Electric car sales in Germany took a record 9.86% of the total new car market during the first quarter of 2021. Sales of electric cars in Germany have been strong since the German government announced huge incentives for the registration of zero-emission cars, as a response to the effect of the coronavirus-related lockdowns on the German automotive industry. These special subsidies could be as high as €9,000 for a battery-electric car.
The market was also helped by more electric car models becoming available, although supply remained a major problem. For all new electric cars, waiting lists are in place with many popular models already sold out for a year. This again raised the question of whether all car manufacturers are able to produce electric car models at a profit.
According to new electric passenger vehicle registration data released by the KBA, the following were the top electric car brands in Germany during the first three months of 2021:
Volkswagen became the largest producer of electric cars in Germany during 2020 and continued to dominate the market during the first quarter of 2021. A quarter of all electric car models sold in Germany during the first three months were Volkswagens — a share even larger than the 20% VW enjoyed of the total German new car market.
Hyundai narrowly outsold Tesla as the second-largest electric car brand in Germany thus far this year. As before, Tesla registrations were a bit haphazardly and might become more regular once production in Berlin starts.
Smart moved into fourth from sixth — its electric-only strategy was not fully backed up by the availability of cars. Renault slipped from second to fifth with the French brand seemingly unable to continue its early success with electric cars with an overreliance on the Zoe that seemed increasingly dated against newer competition.
Opel, Peugeot, and Mini were gaining market share rapidly in the German electric car market with new models.
According to new passenger vehicle registration data released by the KBA, the following were the top 25 electric car models in Germany during the first three months of 2021:
It was a bit of a surprise that the aging VW Up was not only the top-selling electric Volkswagen in Germany thus far in 2021 but the best-selling electric car model overall. The large subsidies made the electric Up suddenly affordable for many buyers, as well as car-sharing schemes. The Up’s sister cars — the Skoda Citigo and Seat Mii — also sold in record numbers despite previous reports that production of the cars would be halted. The Up was only the fifth most popular electric car during the first three months of 2020 with sales only a quarter of those sold thus far this year.
The Volkswagen ID3 was only narrowly beaten into third place. It is still expected that the ID3 will be the best-selling electric car in Germany in the near future. ID 4 deliveries amounted to only 1,445 cars thus far this year but VW expects this SUV to become its leading electric model worldwide. Production of the best-selling electric car of 2021, the eGolf, ended but the Golf still managed to just outsell the ID4 this year. An electric version of the current Golf is not planned.
The Hyundai Kona was the fourth best-selling electric car model in Germany thus far in 2021 giving VW an indication that the market is keen on an electric SUV and will also encourage Tesla to get production of the Model Y going in Germany despite bureaucratic frustrations.
BMW i3 production continued longer than expected and sales almost doubled from a year ago. The electric Mini was well received.
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Over 2.62 million new passenger cars were registered in Germany in 2021, which is 10.1% less than a year ago. The decline is linked to industrywide production constraints, that were especially challenging in the last several months. In December, 227,630 new cars were registered - down 26.9% - which speaks for itself.
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